Journal

Snooch redesign goals

So, why am I redesigning Snooch? Well, a number of reasons.

Site Goals

1. The site must be as usable in nongraphical environments as it is in the latest browsers.

2. Markup must validate against the XHTML 1.0 Transitional spec and must avoid any presentational elements in the code.

3. CSS must validate and be as compact as possible.

4. The site should strive to be seamlessly accessible.

5. The site must deliver a recognised “Snooch” brand evolution.

6. The site should provide a text-only alternative.

7. Text should be easy and pleasurable to read.

8. Navigation must be clear, intuitive and obvious.

9. Information design must be User-Centered in it’s approach.

There are more, but that will do for now.

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A picture of Mark BoultonI'm a graphic designer from near Cardiff in the UK. I've been a designer for over ten years now and primarily work on the web. I'm still partial to a bit of print every now and then though. I used to work for Agency.com in London as an Art Director before working as a Senior Designer for the BBC in sunny Cardiff. This was all before I took leave of my senses and formed my own design consultancy, Mark Boulton Design Ltd.

I've got a thing about grids and typography and occasionally ramble on about them to anyone who will listen.

If you're after simple, clean and effective web design; let me know.